iMovo and Zendesk Collaborate to Host Customer Service Seminar

iMovo, a leader in Customer Experience Management (CEM) recently organised a seminar with the title – “What Does Great Customer Service Look Like?” in collaboration with Zendesk, the leading provider of cloud-based help-desk and customer service software.

The event brought together customer service professionals from a broad spectrum of local and foreign companies looking to learn more about Zendesk and how to exponentially improve their customer service processes and practices.

Stewart Townsend, Zendesk’s Business Development Director for EMEA, highlighted how Zendesk can be seamlessly embedded to any existing website or mobile application using new technology referred to as Zendesk Embeddables. Christa Agius, iMovo’s Customer Service Success lead for Zendesk, covered the various challenges that companies meet when dealing with providing after sales support for multiple brands and products – frequently having to manage inbound communications across multiple channels (e.g. email, chat, voice and social media) and how Zendesk helps in solving this problem easily and efficiently.

zendesk malta event
Figure 1 Stewart Townsend, Zendesk Business Development Director EMEA, talking about Zendesk Embeddables.

The half-day seminar attracted participants from over 30 companies from different sectors including iGaming, Retail and Financial Services.

Commenting on the event, Mr Pierre Mallia, Managing Director at iMovo said, “In today’s world, it is not enough to sell the best product to be successful. Customers expect that product to come with great after sales service, and they want the convenience of being able to get service through the media channel they feel most comfortable or is most conveniently at hand. This event highlighted the how companies can radically up their game and provide great customer service using platforms such as Zendesk which streamlines support and increases ease of communication between company and client.”

Event photos and presentations are being made available online through the iMovo website. For more information please visit

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