Giving Your Online Reputation a Boost by Managing Social Media More Efficiently
Social media is not only a great marketing channel, but it has also become a popular platform for customers to publicly share their comments, questions and experiences. Due to the rapid growth of social media, customer comments have a very powerful effect on potential customers, and can be very harmful to a company’s reputation. Organisations who give their customers the opportunity to share their comments publicly, need to regularly monitor their social media profiles as response time is critical.