Zendesk: More than Meets the Eye. Unlocking Hidden Features with a Review

Laying the Groundwork – is your Zendesk being used to its maximum potential? To the uninitiated, Zendesk might be just another customer support tool. But those in the know recognize its vast capabilities. Yet, like any intricate software, Zendesk requires regular checkups to ensure optimal performance. Over time, without routine system reviews, businesses risk not […]

Automating Your Accounts Payable Invoice Processing

As the uncertain economic climate continues and businesses seek to optimise efficiency, they are beginning to understand the importance of accounts payable and the cost of this important but mundane process to the business. With this in mind, finance directors have been looking for ways to streamline the time-consuming manual processes that have crippled AP […]

Understanding the way of Machine Learning

Machine learning (ML) has become one of the hottest topics in the tech industry and rightfully so! After all, machine learning has made so many innovations possible. It is, quite honestly, building the future. However, if you are new to this fascinating and complex world of technology and are wondering what exactly machine learning is, […]

The future of business is already here

The adage “the future is already here, it’s just not evenly distributed” applies very well to the business environment worldwide as well as our local business landscape. In the past few years, let’s say particularly since 2019, many organisations have changed beyond recognition. Let’s just take the average sized company in Malta for starters. People […]

The benefits of CRM implementation in the retail industry

Customer satisfaction is a key metric for retail businesses. This is because customer satisfaction drives repeat purchases, which often leads to higher revenue over time. A CRM system can help improve the customer experience and drive more positive reviews from your customers. It also helps you track the progress of each individual transaction so that you know what works best for your business. 

Using CRM to build better relationships with customers

Getting new customers is challenging for all businesses. However, it is even tougher to retain these customers and build a strong relationship with them. Businesses invest in various marketing strategies and customer service initiatives to grow and retain their customer base. The way a business manages its customer database determines its growth and success. 

Implementing a successful Digital Transformation Strategy Playbook

With technology disruptions becoming more rampant than ever, digital transformation is changing the way companies operate. Whether it is better data collection or improved customer experience, businesses have realised the importance and benefits of digital transformation. Growth opportunities and competitive pressure are some crucial drivers of digital transformation. Data breach scandals making the headlines regularly and new regulations such as the GDPR are also providing the necessary impetus for businesses to digitally transform. 

2022 and Looking Ahead

I must start with a heartfelt thank you to our brilliant customers for their support in this most unprecedented of years in the lifespan of our company. A special thanks to our long standing (dare I say long suffering!) customers with whom we have jointly effected so much positive change in our collective corner of the world.

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