Feature sneak preview: The new ClickDimensions drag and drop email editor
ClickDimensions releases new versions of the Microsoft Dynamics CRM Marketing Automation solution every three months on January 15, April 15, July 15 and October 15. For the upcoming October release ClickDimensions will be delivering a new drag and drop email creation experience. The ClickDimensions drag and drop editor will make the task of creating your email newsletters easier than ever. It even has a fancy built-in image editor that lets you make all sorts of interesting changes to graphics. You can see more about the image editor here. Now let’s take a look at the new editor…
What does Big Data Mean for Marketing Teams?
To say that business data is increasing at a rapid pace would be an understatement. What does this significant growth in data, what is being referred to as big data, mean for marketing teams? How can it be used effectively to increase leads and drive revenue?
4 Things Businesses Should Automate To Increase Leads and Revenue
When communicating with their current and potential customers, many businesses nowadays are struggling. They are finding it difficult to communicate in a way that is personalised, targeted and more importantly, relevant with the hundreds, if not thousands of contacts forming part of their customer database.
Social Media for Business – 5 Tips to Make it Work
Nowadays, social media has become one of the most powerful tools used to advertise a business.
Almost every business has a Facebook page. It is a known fact that this media targets different people and hence a business has a bigger opportunity to attract new customers.
Business Intelligence: It’s about time!
“History,” according to the English singer-songwriter Sting, “will teach us nothing.” It is not an original judgment but one promoted by the German philosopher George Wilhelm Friedrich Hegel, who argued that history, as mere collective experience, teaches us nothing unless we analyse the past, observe and question events and be inclined to learn from outcomes.
The Loyalty Effect
You have just finished your regular shopping and approach the cashier to affect payment when you are asked the customary question, “Are you a member of our loyalty scheme? Do you have our loyalty card sir?”
If you are not thinking segments, you are not thinking marketing.
Within most business environments, one principle generally holds true – the large majority of business revenue comes from a minority of customers. Using the widely quoted Pareto principle to put things in context, 80% of your profit will come from 20% of your customers.
From Leads to Opportunities towards Contacts
A successful Customer Relationship Management (CRM) implementation depends significantly upon a strategic, process-based, approach to the various activities related to marketing and sales of goods and/or services.
Towards Better Interaction of Government with Citizen
Over the last decade, driven by ever increasing competitive intensity, companies began to look to how technology could be applied to a new area of focus: driving more sales, increasing demand for their products and services and retaining customers in the era of ever diminishing customer loyalty.
Social CRM – 5 Key Aspects to Consider
Thinking of embarking on a Social Customer Relationship Management (CRM) initiative? Don’t! Or rather, don’t rush into another corporate project merely to keep up with the seemingly IT-savvy Joneses but plan your route cautiously if you seek success on this venture.
Here are five key aspects that you must always consider before implementing Social CRM.
