How Pitch22 is using Zendesk to provide the best possible customer service
This month we would like to bring you a Zendesk testimonial from Pitch 22, who have developed a web application that assists youth and amateur football clubs to improve their operations.
The Power of Great Customer Service
“It costs 6-7 times more to acquire a new customer than to retain an existing one.” This statistic, as reported by Bain and Company, is one of the most popularly quoted statistics related to the importance of customer retention.
Turning your Customers into a “Volunteer Marketing Army”
Thomas Jefferson once said that “the man who stops advertising to save money is like the man who stops the clock to save time.” It is no secret that successful marketing is the lifeline of any business.
Giving Your Online Reputation a Boost by Managing Social Media More Efficiently
Social media is not only a great marketing channel, but it has also become a popular platform for customers to publicly share their comments, questions and experiences. Due to the rapid growth of social media, customer comments have a very powerful effect on potential customers, and can be very harmful to a company’s reputation. Organisations who give their customers the opportunity to share their comments publicly, need to regularly monitor their social media profiles as response time is critical.
How to Use Customer Data to Provide a Better Customer Experience
It is constantly being emphasised that customer experience is the key to high customer satisfaction. Providing customers with reliable and timely customer service encourages repeat business, therefore contributing to the creation of a loyal customer base.
From Leads to Opportunities towards Contacts
A successful Customer Relationship Management (CRM) implementation depends significantly upon a strategic, process-based, approach to the various activities related to marketing and sales of goods and/or services.
Social CRM – 5 Key Aspects to Consider
Thinking of embarking on a Social Customer Relationship Management (CRM) initiative? Don’t! Or rather, don’t rush into another corporate project merely to keep up with the seemingly IT-savvy Joneses but plan your route cautiously if you seek success on this venture.
Here are five key aspects that you must always consider before implementing Social CRM.
Benchmark yourself: What is your newsletter response rate?
Email campaign success depends on subscriber engagement. At a basic level, it’s important to understand how your subscribers are opening your mailings.
