The benefits of implementing a CRM solution
Customer Relationship Management (CRM) refers to a set of strategies that aid the management of a business’s relationships with its customers. However, to implement those strategies in a more quantifiable manner, we use CRM software programs. There are several benefits that businesses can gain from adopting a CRM approach. To begin with, CRM strategies help organizations develop better relationships with their customers.
iMovo and Salesforce partner up for another successful event
iMovo, a leader in Customer Experience Management recently organised a seminar titled ‘Supercharge your business: Find, Win and Keep your customers’ in collaboration with Salesforce, the world’s number one CRM platform.
How CRM systems can help with branding
We all know how competitive the business landscape is becoming these days. As days pass, it’s becoming quite clear that, in order to stand out and be relevant, a business needs to create an appreciation for its brand. But, how does that happen? Well, you could say that developing a good product is one solution. Well, it definitely is, but branding is far more complex and there are so many points to be addressed.
Six signs your company needs a CRM system
A CRM system helps you manage all your customers from one place. From the same app, you can view contact info, follow up via email or social media, manage tasks, and track your performance.
There comes a point where the company is growing, and you might need to manage customer relationships more effectively. Here are six signs that your company needs to invest in a CRM system.
The benefits of building a Cloud-based Customer Data Warehouse Solution
Talend Integration Cloud is a product within the Integration Platform-as-a-Service (iPaaS) space that makes it even easier for customers to build and deploy integration patterns in the Cloud. Having a simple, yet complete, Cloud-based Customer Data Warehouse (CDW) is key to any organization and the ability to manage, integrate and understand the collected Data is of paramount importance.
How to win the Customer Experience race
With technology facilitating rapid innovation, it becomes much harder to develop and execute a customer experience strategy that’s effective. Companies that leverage technology to offer a top-notch customer experience have the most to benefit.
Four CRM resolutions you need to make in 2018
New plans, new strategies and new ideas for the new year may be in place already for many businesses. There is one thing businesses simply cannot ignore this year, and that is customer relationship management. No new plan or strategy will prove useful if a business doesn’t focus on creating and maintaining a long-lasting and meaningful relationship with customers.
Implementing CRM Successfully: Things to Consider
Implementing a CRM system into your business infrastructure can be quite the task. Plus, the statistics tell us that the failure rate is quite high, which isn’t exactly encouraging. However, there’s no need to give up hope. Plenty of businesses have managed to get CRM implementation right and you can too. The trick is to make the right considerations.
Personalise your relationship with Zendesk Message
Zendesk Message is designed to integrate support on popular messaging apps. This is the next step in the evolution of customer support. It is a new customer messaging product that helps companies engage customers on their favourite messaging apps, like Facebook and Twitter even outside office hours. Message enables your business to connect with customers on a more personal level and thus keep customers engaged.
Three reasons why the human touch still matters to customers
In the digital era, convenience, speed and accuracy are kings. Today’s customers don’t have to call you in the middle of the night to know more about your product. All they have to do is access your website and collect the information for themselves. At the end of the day, we are still human and automation or digital platforms can never replace that completely. In fact, here are some reasons why businesses still need to incorporate the human touch in the way they serve customers.
